Maine switches agencies in bid to boost tourism
AUGUSTA, ME: The Maine Office of Tourism has hired The Dilenschneider Group to promote it as a destination to both domestic and international audiences.
View ArticleNevada DOT retains agency for traffic-safety program
CARSON CITY, NV: Nevada's Department of Transportation has re-hired Penna Powers Brian Haynes to promote its Zero Fatalities marketing program, which aims to reduce the number of traffic-related deaths...
View ArticleNebraska picks Swanson Russell for tourism PR
LINCOLN, NE: Nebraska's Tourism Commission has hired marketing communications agency Swanson Russell to manage tourism PR for the state as part of an overhaul of its outreach strategy.
View ArticleMassMedia adds clients, expands workspace
HENDERSON, NV: Integrated firm MassMedia Corporate Communications has won several clients in recent weeks.
View ArticleCord Blood Registry taps Zeno as first PR AOR
SAN BRUNO, CA: Cord Blood Registry has hired Zeno Group as its first PR AOR.
View ArticleCincinnati hospital, Toyota revamp children's safety program after Edelman hire
CINCINNATI: Cincinnati Children's Hospital Medical Center and Toyota are overhauling their national Buckle Up for Life program after turning to Edelman as the new PR AOR for the effort.
View ArticleUS Fund for UNICEF picks Porter, ID for PR roster
NEW YORK: The US Fund for the United Nations Children's Fund (UNICEF) has overhauled its PR roster, hiring Porter Novelli and entertainment PR firm ID after a competitive RFP process.
View ArticleAmerican Nurses Association hires ab+c
WILMINGTON, DE: The American Nurses Association has hired ab+c as its marketing and PR partner after a competitive RFP process.
View ArticleMuse set to retain seven-figure CA lottery account
The California State Lottery has tentatively awarded Muse Communications a contract to help it reach African-Americans in the state.
View ArticleUMass Amherst sets agency roster to boost enrollment
The University of Massachusetts at Amherst has enlisted a roster of firms to boost its profile among prospective students.
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